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    Discover Events at Swags

    At Swags, we're all about bringing people together through running and community events. Whether you're here for a casual jog or a competitive race, we've got something for everyone. Our events are the perfect chance to meet fellow runners, have a great time, and snag some exclusive gear. So come out, join the fun, and lets make strides together!

    If you are interested in joining the Swags Run/Walk Club, click here to learn more. 

    Upcoming Events

    Upcoming Events
    5 Points
    Sep 9th 06:30 PM EDT
    Swags Tuesday Hill Repeats
    Join the Swags Hill Sessions every Tuesday in September at 6:30pm near Iroquois Amphitheater! Weekly hill repeats are a great way to increase your running strength which will result in faster races. We will meet for our warm-up at 6:30pm then head to the hill. You will have two different hill distances to choose from. This should be a hard effort, but not all-out. As you approach the top, don't let up. Instead, surge over the crest of the hill. Jog back down and begin again. All uphill efforts should be at a steady 5k pace. Instead of timing each uphill effort, keep track of the total time it takes to complete the workout, from the beginning of the first uphill effort to the last jog down the hill. As fitness increases, the total time spent on the workout will decrease. We hope to see you there! September 2nd - 5-6 repeats September 9th - 5-6 repeats September 16th - 6-7 repeats September 23rd - 7-8 repeats September 30th - 7-8 repeats Sign up for text alerts so you never miss a Swags Run/Walk Club event again!
    5 Points
    Sep 16th 06:30 PM EDT
    Swags Tuesday Hill Repeats
    Join the Swags Hill Sessions every Tuesday in September at 6:30pm near Iroquois Amphitheater! Weekly hill repeats are a great way to increase your running strength which will result in faster races. We will meet for our warm-up at 6:30pm then head to the hill. You will have two different hill distances to choose from. This should be a hard effort, but not all-out. As you approach the top, don't let up. Instead, surge over the crest of the hill. Jog back down and begin again. All uphill efforts should be at a steady 5k pace. Instead of timing each uphill effort, keep track of the total time it takes to complete the workout, from the beginning of the first uphill effort to the last jog down the hill. As fitness increases, the total time spent on the workout will decrease. We hope to see you there! September 2nd - 5-6 repeats September 9th - 5-6 repeats September 16th - 6-7 repeats September 23rd - 7-8 repeats September 30th - 7-8 repeats Sign up for text alerts so you never miss a Swags Run/Walk Club event again!
    5 Points
    Sep 23rd 06:30 PM EDT
    Swags Tuesday Hill Repeats
    Join the Swags Hill Sessions every Tuesday in September at 6:30pm near Iroquois Amphitheater! Weekly hill repeats are a great way to increase your running strength which will result in faster races. We will meet for our warm-up at 6:30pm then head to the hill. You will have two different hill distances to choose from. This should be a hard effort, but not all-out. As you approach the top, don't let up. Instead, surge over the crest of the hill. Jog back down and begin again. All uphill efforts should be at a steady 5k pace. Instead of timing each uphill effort, keep track of the total time it takes to complete the workout, from the beginning of the first uphill effort to the last jog down the hill. As fitness increases, the total time spent on the workout will decrease. We hope to see you there! September 2nd - 5-6 repeats September 9th - 5-6 repeats September 16th - 6-7 repeats September 23rd - 7-8 repeats September 30th - 7-8 repeats Sign up for text alerts so you never miss a Swags Run/Walk Club event again!
    5 Points
    Sep 30th 06:30 PM EDT
    Swags Tuesday Hill Repeats
    Join the Swags Hill Sessions every Tuesday in September at 6:30pm near Iroquois Amphitheater! Weekly hill repeats are a great way to increase your running strength which will result in faster races. We will meet for our warm-up at 6:30pm then head to the hill. You will have two different hill distances to choose from. This should be a hard effort, but not all-out. As you approach the top, don't let up. Instead, surge over the crest of the hill. Jog back down and begin again. All uphill efforts should be at a steady 5k pace. Instead of timing each uphill effort, keep track of the total time it takes to complete the workout, from the beginning of the first uphill effort to the last jog down the hill. As fitness increases, the total time spent on the workout will decrease. We hope to see you there! September 2nd - 5-6 repeats September 9th - 5-6 repeats September 16th - 6-7 repeats September 23rd - 7-8 repeats September 30th - 7-8 repeats Sign up for text alerts so you never miss a Swags Run/Walk Club event again!
    5 Points
    Nov 1st 06:00 PM EDT
    Louisville Zoo Throo the Boo 3K Run/Walk
    Dash over and join us for the SWEETEST Fun Run in Louisville! This unique course doesn’t just go around the Zoo but takes you directly “throo” the Zoo along our popular Boo at the Zoo route. Race past your favorite Halloween characters and decorations at this fun run full of treats and no tricks. Participants receive a t-shirt, finishers medal, post-race party, PLUS a ticket to return to the Zoo to see your favorite animals during the day. Registration Information Your registration fee includes a one-of-a-kind race experience, a commemorative t-shirt, unique finishers medal, post-race refreshments, entry to win door prizes, and a FREE ticket to come back and visit the Zoo during the day! Register today before the price goes up! August 12 - August 31: $30 September 1 - October 17: $35 October 18 - October 31 : $40 Novemeber 1 - Race Start: $50 * $5 under 5! For the safety of all guests, children ages four-and-younger require a registration. Note: this does include children riding in strollers or wagons. Please add your child during the registration process; age-based pricing will be applied at checkout. $5 under 5 registration includes a bib and finisher's medal. You can add an extra shirt at check out for an addional fee. Packet Pick-up Packet pick-up will take place on Thursday, October 30 from 11:00 am to 3:00 pm in the bus lot at the Louisville Zoo (1100 Trevilian Way, 40213). If you are unable to pick up your packet or have a friend/family member pick it up for you on Thursday, we will have extra hours on Saturday, November 1 before the race. Please plan to arrive early enough to get your bib and get to the start line on time.
    0 Points
    Jan 1st 10:00 AM EDT
    Swags 10k
    Swags 10K – A New Year’s Day Tradition Kick off your year with community, movement, and generosity. The Swags 10K is now an annual New Year’s Day tradition in Louisville’s Iroquois Park. Join us on January 1, 2026 to log your first miles of the year with friends, family, and fellow runners. Registration Tiers Choose the level that’s right for you: - $10 – Race Entry   - Entry into the 10K or 1 Mile Fun Run - $30 – Race Entry + Shirt + Bracelet   - Entry into the 10K or 1 Mile Fun Run   - Official 2026 Swags 10K Race Shirt   - One-of-a-kind collaboration bracelet from Swags + The Kenyan Kids Foundation Add-On Option: - $10 – Race Day Packet Pickup   - Convenient on-site packet pickup on race day morning Why We Run The Swags 10K isn’t just about logging miles — it’s about fueling generosity. Proceeds from the race benefit the Swag Hartel Generosity Initiative, our nonprofit foundation inspired by Swag Hartel’s lifelong commitment to running and community. The Initiative supports three core areas: 1. Youth Access – Too many young athletes in our community face barriers to participation because they lack proper footwear and gear. The Initiative works to remove those barriers by providing quality running shoes and equipment directly to those who need them most. Beyond physical access, we aim to build confidence, support healthy lifestyles, and open doors to opportunity through sport. When a child has the tools to participate, it creates a ripple effect that extends far beyond the track or field. 2. Community Support – The Initiative partners with the Louisville Sports Commission and other local organizations to expand access to running and wellness programs across our city. Together, we ensure community members — especially youth — are equipped with the footwear and resources needed to stay active and healthy. Our efforts focus on meeting people where they are, providing both essentials and encouragement to help them thrive. By investing in community partnerships, we strengthen the foundation of running culture in Louisville and create opportunities for more people to experience the joy of movement. 3. Global Impact – Through support of the Kenyan Kids Foundation, founded by Wesley Korir (2012 Boston Marathon Champion) and his wife Tarah, families in Kenya are empowered through education, nutrition, and sustainable farming. Wesley’s brother, John Korir, has become one of the world’s top distance runners, winning the 2024 Chicago Marathon and the 2025 Boston Marathon, further fueling awareness of their mission. Together, the Korir family uses running as a platform for lasting change, and leaders at Swags have built a unique relationship with them and their coach, Ron Mann — even spending time at the academy in Kenya to learn firsthand about their inspiring work. By participating in the Swags 10K, you’re not just starting your year strong — you’re helping make a difference locally and globally. Event Details - Date: Thursday, January 1, 2026 - Location: Iroquois Park, Louisville, KY - Distances: 10K & 1 Mile Fun Run - Start Time: 10:00 AM This is more than a race — it’s a chance to start the year strong, celebrate community, and give back. Make It a Tradition Whether you’re chasing a PR, walking your first mile of the year, or just soaking in the community energy, the Swags 10K is your place to begin the year on the right foot. ?? Register today and join us for the very first Swags New Year’s Day 10K! (Prizes include overall male and female winners. 3 mystery individual prizes for male and female and 3 mystery team prizes, staggered throughout the field)  All registrations after December 31, 2025 at 6:59pm will be charged the race day pick-up fee.

    Want to see more upcoming races in Kentucky? Click here for the full list! 

     
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